S.I. Yankees: Name Change Game Shame

From the desk of: The Team Formerly Known as the Staten Island Yankees

Rebranding?

Within the grand scheme of minor league baseball ... I get it.  The business of baseball is no different than other enterprises.  The trick, always, is gaining more market share, and generating new revenue streams.

Especially at this level, baseball is supposed to be fan, kid, and generally family friendly, and that they're not necessarily trying to hook old guys like me.  Teams might need our "old people" money, per se, but this level requires they go through our children's generation to get it.

I thought the Yankees organization was beyond all that?  I thought the Yankees brand was the selling point?  The Yankee name certainly put Staten Island on the baseball map, or, was that the old American Association Metropolitans of the 1880's?

But now that I've thought about it, a name change would serve them well, and perhaps give the outer most borough an uptick in identity.

In fact, I'd like to help out, by sharing some of my ideas for a new team name:

• The Staten Island City Secessionists...
• The Staten Island Former Brooklynites...
• The Staten Island of Misfit Friends (because you moved too far and can't hang, or do cool stuff in the city anymore)...
• The Staten Island Land Fillers...
• The Staten Island Dumpers...
• The Staten Island Odors...
• The Rotten Island Stankees...
• The Staten Island Soccer Moms...
• The Staten Island Horrific Drivers...
• The Staten Island Mall Rats...
• The Staten Island Lone Train Riders...
• The Staten Island Ferry Rats...
• The Staten Island Toll Collectors...
• The Staten Island Arthur Killers...
• The Staten Island New Dorpers...
• The Staten Island Mob Wives...
• The Staten Island Victorian Shmictorians...

And yes, the Yankees are presently in first place with a perfect 5-0 record.

Okay ... I had my fun and let that stand for three-plus hours.

Here are some more serious considerations @ 12:02am

• The Staten Island Narrows ... obviously.  After all, Norfolk calls themselves the Tides.
• The Staten Island Settlers
• The Staten Island Raging Dutchmen
• The Staten Island Villagers
• The Staten Island Harbor Guards
• The Staten Island Harbor Gulls
• The Staten Island Fightin' Gulls
• The Staten Island Wetlanders
• The Staten Island Greenbelt Creatures

• The Staten Island Scooters
• The Staten Island Cow Bells
• The Staten Island Iron Horsemen
• The Staten Island Laruppen' Lou's
• The Staten Island Bustin' Babes

• The Richmond County Babes
• The Richmond County Pinstripes
• The Richmond County Bombers

• The Richmond County Outlanders
• The Richmond County Dukes
• The Richmond County Stapletons ... old school NFL throwback.
• The Richmond County Ferry Crashers  I had to get one more jab in ... sorry.

My #1 choice to replace the name "Staten Island Yankees" is:

• The Richmond County Boogymen
• or, the Staten Island Wild Childs

It's a little bold, and a little ballsy ... considering it stems from the old Willowbrook crazy home.   Better Boogymen than the S. I. Cropsey Kids ... right?  But it's local, it's urban folklore, and just think of the potential merchandising.

Now batting for the Boogymen...

..and the score after three innings is Brooklyn 4, the Boogymen 6.

The Boogymen will embark on a six game road trip....

You get the idea.